The key to any successful business is branding – the process of maintaining, improving, and upholding a brand so that the name is associated with positive results. Effective brand management enables the price of products to go up and builds loyal customers through both images and a strong awareness of the brand.
We develop a strategic plan to maintain brand equity and gain brand value. In doing so, we first require a comprehensive understanding of the business in order to create a brand. We then focus on its target market and your company’s overall vision.
Social Media has become a platform that is easily accessible to anyone with internet access. Increased communications for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform to implement strategic marketing campaigns. Social networking websites allow individuals to interact with one another and build successful relationships. It is extremely vital to know how to leverage this important marketing channel to grow their business and protect its reputation.
After our initial meeting, we tailor a package that meets the needs of your business. We can begin by managing one or all of your social media accounts and create enticing daily/weekly posts.
WEBSITE DEVELOPMENT AND WEBSITE CONTENT
- The Internet is driven on content. The more words and information you have, the higher chance you have of coming up on the first pages of a search engine. With this package, we take a closer look at your website and offer ideas to help attract more customers while satisfying your vision for your brand.
- We write enticing and original content on your website pages utilizing Search Engine Optimization key words (SEO) and following Google’s algorithm.
- Website content includes pages such as: Home, About Us, Services, Contact Us, FAQs, Company Policies and more!
- Copywriting is writing copy for the purpose of advertising or marketing. The copy is meant to persuade someone to buy a product, or influence their beliefs.
- Website Copy | Brochure | E-mail Campaign | Press Release | TV/Radio Commercial | Merchandise Descriptions
- In full detail we describe and bring life to your products in order to attract more customers and guarantee more traffic.
- Once you build your online presence and have a strong foundation, we need to make sure clients build a long-lasting relationship with you and are engaged in your website. This begins when you maintain contact with existing clients and potentially new customers.
- Using our original content, we will help you rank higher on search engines. With this process, each blog post will create a following, generating more traffic towards your website. This way, people will subscribe and always be geared towards your website as they begin to develop a trust for you as the professionals in your industry.
- We write a monthly or weekly blog for your website using key words to help you rank higher on search engines solely based on the original content our writers provide. We create a blog package that suits your company’s needs while satisfying your vision for your brand.
- E-MAIL CAMPAIGN
- Possessing an e-mail list of your clients is extremely vital in today’s market. An e-mail campaign allows you to keep in touch with clients, promote your new services, and send out promotions during the holiday season. Not only does it have a high conversion rate, but as you build up your list, you can continually monetize it by pitching multiple products.
- With this package, we first create an account and set-up all of your contacts while we prepare your campaign. (Each client is categorized by first name, last name and e-mail address). Then, one of our graphic designers create a beautiful newsletter with your company information/logo, current promotion, etc… We then write enticing and original content and submit the campaign on the time and date you choose – each month.